Sep 28, 2016 | ad exchange, ad impression, ad inventory, AI, big data, conversion, cookie, DMP, DSP, eCPM, geotargeting, open exchange, PMP, programmatic, retargeting, RTB, SSP
There are a lot of buzzwords and abbreviations related to programmatic marketing. Today’s blog is a primer of 20 commonly used words in the field.Ad Exchange – System that facilitates the buying and seller between advertisers and publishers. Connects...
Sep 23, 2016 | business strategy, collaboration, teamwork
The final strategy to promote teamwork and collaboration is “Share Your Street Corner”. Your street corner is your perspective. Not only are you encouraged to share your own ideas, but listen to the perspectives of others with an open mind.How often in...
Sep 8, 2016 | collaboration, teamwork
The third of Katz & Miller’s strategies to encourage teamwork and collaboration is “State your intent and intensity”. In some ways, this concept is very simple. Be clear about what you mean so that others understand exactly what you are saying...
Sep 2, 2016 | collaboration, teamwork
The second key strategy that will promote teamwork and collaboration within your organization, according to Katz and Miller, authors of Opening Doors to Teamwork and Collaboration, is Listening as an Ally.Too often an organization espouses the “we’re all...
