Google My Business

Google My Business

Search Engine Marketing For Small BusinessWhat is Google My Business?Google My Business is a local search listing for your company that improves your search engine marketing. It allows you to manage your online presence and includes features like Google Maps. With one...
Why Incentive Programs Work

Why Incentive Programs Work

Incentive Programs For Loyalty and Retention  From the time we are children, incentives are used to encourage us to behave in a particular way. Eat your dinner, and you can have dessert. Brush your teeth and earn a sticker. Get your chores done, and you can stay up an...
My Next Set of Tires

My Next Set of Tires

This is a post about delivering value to a customer even when it’s at a direct cost without any direct compensation to the company. I have a light remodel project going on in my basement at home. On multiple occasions, we carried out torn-out drywall to the...